Services · Private label

The private label shoemanufacturer behindEurope's comfort brands.

Comfortspain is the Spain-based sales agency that puts a ready-made, sampled-and-tested comfort footwear collection in your hands — rebrand it, ship it, sell it. No tooling, no development fees, no MOQ per style above 300 pairs.

600+
Ready-made models
300
Pairs min. per style
45d
Avg lead time
22+
Audited factories
What is private label footwear

Your label, our shoes, a Spanish factory floor.

Private label footwear is a sourcing model where a manufacturer sells you shoes they have already designed, lasted and sampled — and you apply your own brand. Comfortspain represents 22+ Spanish factories specialising in comfort, barefoot and BIOS sandals. You pick from 600+ production-ready models, we handle the match, the sampling and the delivery.

Why brands choose us over a direct factory deal

A single factory will only show you what it makes. We sit above 22+ workshops in Elche, Arnedo, Inca and Illueca — so a buyer's brief gets cross-referenced against hundreds of lasts, constructions and price points in an afternoon, not in six factory visits.

We also speak your language — literally. English, German, French and Spanish, in-house. Our commercial team has been placing orders between Northern European retailers and Spanish workshops since 2004, so the translation is both linguistic and industrial.

What the *private label* model unlocks

No tooling. No last development. No pattern fees. No sample bills above the standard salesman-sample pricing.

Your risk is bounded at the order level. The first collection from a new partner can be 600–1,200 pairs across 4–6 models. Re-orders drop to 300 pairs per style. You validate the sell-through before committing to a full range.

Who it is for

DTC brands launching a comfort or barefoot line without wanting to run a development studio. Retail chains extending private-label depth at specific price tiers. Importers needing a European, EU-regulated alternative to Chinese or Vietnamese production. Orthopaedic and wellness specialists who need CE-marked anatomic sandals with fast re-stock cycles.

We are not the right partner for fast-fashion dress shoes, athletic performance sneakers, or sub-€12 FOB price points. We are very much the right partner if your customer values comfort, a removable insole, and the words 'Made in Spain' on the inner sole.

8.4B
EU comfort footwear market
Euromonitor 2024
+18%
DTC near-shoring growth 2022-24
McKinsey Apparel 2024
21d
Avg sample lead time
300
Reorder MOQ per style

Three ways to white-label with us.

Whether you want to move fast off a ready catalogue or sit down with our development team for a season-long project, the commercial spine is the same — one contract, one sales file, one calendar.

01 / Rebrand

Pick, label, ship.

Take one of our 600+ sampled models as-is. Add your logo to the inner sole, your hang-tag, your box. First production in 45 days from PO. This is what most new customers start with.

02 / Tweak

Same last, your upper.

Use our proven lasts and soles — change materials, colours, stitching, hardware, linings. We open the tech pack and run one round of confirmation samples before production.

03 / Full brief

Bring your own design.

You send the sketches, fit specs and target cost. We match the right factory, manage last development, ride the sampling calendar and deliver against your critical path. See Custom Development for the full workflow.

From brief to first container.

Typical timeline for a rebrand-only private label order: 8–10 weeks from signed enquiry to goods-in at your warehouse. Custom development adds 4–6 weeks for lasting and sampling.

Week 0

Discovery call

30 minutes on Zoom. We qualify volumes, target price points, seasonality, markets and the brand positioning you need to respect.

Week 1

Curated selection

We send a tailored selection — images, tech cards, FOB prices, MOQs and lead times for the 20–40 models that fit your brief. You shortlist.

Week 2–3

Salesman samples

Confirmation samples shipped (courier, DDP). You fit-test, materials-check, and confirm specs. One round of adjustments included.

Week 4

PO & production

Purchase order placed. Production scheduled. Weekly Monday update through the calendar, photos from the line, inline QC at 30/60/100%.

Week 8–10

Shipment

Ex-works Elche, FCA Barcelona or DDP to your warehouse. Documentation (EUR1, CE declarations, REACH) prepared by us.

The network

The Spanish factories behind your label.

Private label is only as good as the factory behind it. Our partners are family-run workshops that have been making shoes in the same towns — Elche, Arnedo, Inca, Illueca — for two and three generations. Every factory is audited by us personally, not by a lab report. We sit in the sampling room, we chase lasts, we pull production forward when your critical path slips. Made in Spain, meaningfully.

22+
Partner factories
4
Spanish regions
100%
Personally audited
21d
Avg sample lead time
Partner clusters · Elche · Arnedo · Inca · Illueca
Private label FAQ

Questions buyers ask before signing.

If your question is not here, the answer is almost certainly "yes, let's discuss" — write to us.

What is the MOQ for private label shoes?
300 pairs per style for re-orders of existing catalogue models. 600 pairs per style for first-time orders, to cover initial last setup. Total first order typically sits at 1,000–2,000 pairs across 4–6 models, which is the economic sweet spot for our workshops.
How long does a private label order take?
8–10 weeks from signed PO to ex-works for catalogue models. Add 4–6 weeks upfront if you need custom development (new last, new upper). Sampling alone is 21 days.
Do you require exclusivity on the models?
No. Catalogue models are shared across our customers, but we assign them by region — we do not sell the same model to two brands targeting the same retail channel in the same country. For full exclusivity we build a tweaked or custom version for you.
Can you ship outside the European Union?
Yes. We ship to 40+ countries. Our preferred Incoterms are FCA Barcelona or DDP to your warehouse. We handle EUR1 certificates of origin, CE declarations for anatomic models, REACH compliance documents, and country-specific labeling (e.g. California Prop 65, UK CA marking) on request.
What do shoes cost at FOB?
Comfort sandals from €14.50 FOB. Comfort loafers and booties from €22 FOB. Barefoot from €26 FOB. BIOS anatomic sandals from €18 FOB. These are entry-level figures for catalogue models at standard MOQ; custom and premium materials move up from there.
Are your factories certified?
Yes. All partner factories are REACH-compliant and operate under Spanish EU labour standards. Three are SEDEX-audited. Five carry ISO 14001. Two are B-Corp certified. On request we provide the full audit pack per factory before you place an order.
Do you handle the custom and import documents?
Yes. For EU customers, intra-community B2B invoices are the standard. For non-EU, we prepare the EUR1 certificate (where applicable), CE declarations, REACH SVHC statements, REACH Annex XVII compliance, and country-of-origin documentation. Our freight desk can quote DDP to any European or North American port.
Can we visit a factory?
Yes, and we recommend it. We host buyers in our Elche showroom year-round and take serious prospects into partner workshops. Book a one- or two-day visit through our contact page; we organise transport and translation.
Start a private label project

Let us show you which
model your shop needs.

Send us a 3-line brief — volumes, price point, markets. Within 48 hours you receive a curated preview of 20–30 models from the catalogue, with FOB prices, MOQs and lead times.

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